How to always show ‘sale price’ in Google Shopping Ads
Google Merchant Center allows you to provide two prices for your products—a regular price and a sale price. When you use your Merchant Centre product…
How to discount shipping costs over a certain spend
Offering free shipping is the best way to encourage shoppers to spend more money in your store, but some products just don’t have enough profit…
5 creative ways to capture email addresses
Email marketing still remains one of the most effective ways to generate sales on an eCommerce website. In this post, we look at some creative…
Our experience selling on Amazon in Australia
Our Australian-based online pet store—MyPetZone—was approached by Amazon last year, asking if we were interested in selling on their platform. To encourage us to take…
7 ways to prepare your online store for Christmas
Christmas is fast approaching, so now is the last opportunity you’ll have to prepare your online store for the massive pre-Christmas shopping season. Whatever industry…
Are we underestimating the value of Bing advertising?
Google is the undisputed king of online search, so why should we invest time and money into advertising on an also-ran like Bing? In this…
Google launches Site Kit to bring their website tools to WordPress
Google has released a new WordPress plugin that brings the best Google services for webmasters directly into the WordPress dashboard. Managing a successful website can…
Set minimum order quantity on a per-product basis in WooCommerce
We ran into a problem recently with a new product that could only be sold in boxes of 8 units, but were tracked in the…
Imagify image compression for WordPress, reviewed
Imagify is an image compression service created by the folks behind the popular WP Rocket caching plugin for WordPress. Although it’s geared towards WordPress users…