Google’s dynamic remarketing is a waste of money
I don’t believe dynamic remarketing is a valuable use of a digital advertising budget. For those not familiar with it; dynamic remarketing is a service …
List the products needed to fulfill all pending orders in WooCommerce
Sometimes it’s easier to pick the day’s orders all at once. This snippet adds a new menu item under WooCommerce called Pending Order Summary that …
Add Shippit delivery tracking to WooCommerce
Shippit has become my go-to shipping service for eCommerce stores with a decent order volume. The company offers a WooCommerce integration plugin that pushes new …
Find WooCommerce products with missing weight information
Having accurate product weight information is essential for the proper functioning of most shipping rate calculation plugins. If a product is missing a weight value, …
Why we no longer use or recommend Sendle
Two years ago, I wrote an article comparing three Aussie delivery services. In that post, Sendle was painted as the clear winner against rivals Toll …
How to always show ‘sale price’ in Google Shopping Ads
Google Merchant Center allows you to provide two prices for your products—a regular price and a sale price. When you use your Merchant Centre product …
How to discount shipping costs over a certain spend
Offering free shipping is the best way to encourage shoppers to spend more money in your store, but some products just don’t have enough profit …
5 creative ways to capture email addresses
Email marketing still remains one of the most effective ways to generate sales on an eCommerce website. In this post, we look at some creative …
Our experience selling on Amazon in Australia
Our Australian-based online pet store—MyPetZone—was approached by Amazon last year, asking if we were interested in selling on their platform. To encourage us to take …